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2001 AWARDS - WINNERS
CATEGORY
WINNING ENTRY
COMPANY
CLIENT
SPONSORED BY
GRAND PRIX
Wiping the Floor with Media Strategy
bellamyhayden
3M
PBL
BEST USE OF TELEVISION
Puts the Squeeze on Seinfeld
OMD Melbourne
MasterFoods
OzTam
BEST USE OF RADIO
Samboy Flavour Bombs
The Media Edge
Snack Brands Australia
Commercial Radio
BEST USE OF OUTDOOR
The Heineken Green Line
Starcom Worldwide
Heineken
JCDecaux
BEST USE OF MAGAZINES
None awarded
MPA
BEST USE OF NEWSPAPERS
'Inserting' a Result Through Newspapers
bellamy hayden
Yahoo! Australia & NZ
Fairfax
BEST USE OF ONLINE
NRMA.com
Saatchi & Saatchi
NRMA Insurance Group
BEST STRATEGIC LAUNCH CAMPAIGN
Wiping the Floor with Media Strategy
bellamyhayden
3M
SBS
BEST INTEGRATED MEDIA CAMPAIGN
The Heineken Green Line
Starcom Worldwide
Heineken
MCN
BEST USE OF SMALL BUDGET
156 Seinfeld Campaign
Total Advertising & Communications
Ateco Automotive - Alfa Romeo
BEST ONE-OFF MEDIA IDEA
Renovate Your Home Loan
Zenith Media
NRMA Insurance Group
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