Learning Resources
Educational resources about the Advertising Media industry, to support MFA members and the wider community (students, lecturers).
The MFA Guide
Everything you need to know about the media agency industry.
The MFA Guide is an essential learning resource for anyone wanting to understand the fundamentals of the media agency industry, suitable for those currently working at a media agency as well as the broader community (e.g. students, lecturers, media owners, advertisers).
MFA Glossary of Terms
Glossary of commonly used media communications industry terms
