MFA EX Effectiveness Expo is back!

New dates:
Sydney - 
Thursday February 10, 2022
Melbourne - Wednesday February 16, 2022


The MFA Effectiveness Expo, MFA EX, is a day where the industry comes together to learn from best practice, highlighting ground-breaking media thinking, innovation and people development in driving marketing effectiveness.  Just like the inaugural event in 2019 - which was a huge success with attendance of more than 1,500 industry professionals - MFA EX 2021 will be a live event in both Sydney and Melbourne.  MFA agencies will again 'shut their doors' to ensure all employees are able to attend. 

MFA EX, alongside the MFA Awards, is a key component of our mission to demonstrate media agencies' contribution to achieving tangible, long-lasting results for clients.  

For sponsorship enquiries contact Two De Force.

Our 2021 Sponsors